LINE OA, run by an AI manager

Every LINE tool hands you a dashboard. Suriya hands you an AI manager who runs it.

Maya writes your promotions, sends them to the right customers, and keeps your rich menu, loyalty, and follow-ups running — from your own sales data, in Thai, every day.
See Maya work →
LINE OA: Thailand's #1 business messaging channel
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ร้านน้ำปั่น Suriya

LINE OA · ออนไลน์

3 reasons Suriya is different

Not more LINE features — a different way of running them.

Execution, not another dashboard

Type “ส่งโปรโมชันสินค้า 3 ตัวนี้” and it happens — Maya writes the message, builds the broadcast, and sends it. No tool to learn, no button-hunting.

Built on real purchases, not just chat clicks

Your shop, LINE identity, and order history live in one place — so Maya can say “message everyone who bought over ฿500 and hasn't come back in 30 days” and mean it.

One bill, fewer (better) messages

Suriya replaces the chatbot subscription and the marketing tool most shops stitch together — and sends fewer, sharper messages instead of blasting everyone, so your account stays healthy.

The identity foundation

Tap the menu, walk straight into your shop

A normal LINE link opens a browser tab and you have no idea who tapped it. Suriya's menu opens your shop inside LINE itself — so the moment someone taps in, Maya already knows who they are, without asking them to log in.
1

Tap the rich menu

2

Land inside the shop — no login screen

3

Maya already knows this customer next time

What Maya does for your LINE OA

Available today, and what's coming next — statuses are honest, not marketing.

Maya doesn't just answer — she acts

Every customer message gets an instant, natural Thai reply. But replying is the easy part — the same AI is the one who builds your rich menu, writes your broadcasts, and remembers who bought what. That's the difference between a chatbot and a manager.

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Somchai StoreLINE Official Account
Do you have fresh produce?

🤖 Yes! Today we have freshly picked vegetables — 45 THB/bag

Order now →
Can you deliver to my home?

🤖 Yes! Free delivery on orders 300 THB+ 🚚

⚡ Replied in 2 seconds

Rolling out

Tap-to-shop identity

Your customer taps the menu and lands inside your shop — already recognized, no login screen.

Available now

Rich menu, built by Maya

A tap-menu on your LINE that Maya designs and updates for you — no designer, no developer.

Coming soon

Product carousel broadcasts

One tap and Maya sends a broadcast that looks like a shelf of your products — prices, photos, buy buttons.

Coming soon

Precision re-engagement

Maya messages the exact customers who bought before and haven't come back — even for a 30-follower shop.

Coming soon

A members card, run by Maya

Give regulars a real loyalty card. Every redemption feeds back into your shop's data — not locked in LINE's system.

Coming soon

Automatic welcome journey

New followers get a warm welcome, a day-3 nudge, then a first-order coupon — without you lifting a finger.

Coming soon

Instant greeting for new followers

Every new follower gets greeted in your shop's voice the moment they follow — Maya's keeping this one sharp.

On the roadmap

Further out — not started yet, but on the list.

Share-to-friends referralsMenus that adapt per customerFull-screen tappable promosBring your LINE MyShop catalogue inLINE Pay at checkout

What this actually looks like

This is the direction Maya is building toward — some steps are live today, others are rolling out.
1

Connect your LINE OA

Available now

Maya installs a rich menu on the spot — no design file needed.

2

“Maya, send my top 3 products”

Coming soon

A product carousel broadcast appears — real shelf, real prices, real buy buttons.

3

Tap a product

Rolling out

Customers land inside your shop, already identified — no login screen.

4

“Maya, message everyone who bought last month but hasn't this week”

Coming soon

Precision re-engagement most free tools can't do.

What changes when Maya runs your LINE

Without Suriya
  • Learning yet another dashboard just to send one promotion
  • Guessing which customers to message — or blasting everyone
  • A members card that lives only in your head (or a spreadsheet)
  • Piecing together a chatbot, a marketing tool, and a storefront separately
With Suriya
  • Tell Maya what to send — she writes it and sends it
  • Message the customers your sales data says are worth reaching
  • A real loyalty card tied to your shop, not a third-party app
  • One AI manager, one bill, one place your shop and LINE live

Set up with guided steps

1

Connect your LINE Official Account

Takes 2 minutes

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Connect LINE OA
2

Suriya syncs your product catalogue

Automatic

Syncing products... 13/20
3

AI starts handling customer messages

Immediately

Is delivery free?
Yes! Free over 300 THB 🚚

Replied in 2s

4

Monitor and take over anytime

Full control

12 msgs handled3 orders1 pending

Frequently asked questions

What does connecting LINE OA to Suriya do?

Suriya connects your LINE Official Account to your store so AI handles customer enquiries, order management, and follow-ups automatically — in Thai, 24/7 — while you keep full control.

Can customers order inside LINE?

Yes. Customers browse your product catalogue, add to cart, and check out without leaving LINE. The full order flow happens in the app they already use every day.

Does the AI reply to customers in Thai?

Yes. The AI answers questions about products, pricing, availability, and delivery in natural Thai, including casual conversation — typically within a couple of seconds.

Can I take over a conversation from the AI?

Anytime. You can monitor every conversation from your Suriya dashboard and step in whenever you want. You always keep full control of what your customers receive.

How long does it take to connect, and what does it cost?

Connecting your LINE Official Account takes about 2 minutes and the AI starts handling customers immediately. LINE OA is available on all Suriya plans — free to build and preview, then Starter ฿499/month, Growth ฿999/month, or Pro ฿1,999/month to publish.

How does Suriya know who's messaging without a login?

When a customer taps your Suriya menu, it opens your shop inside LINE itself, not a browser tab — so your customer's LINE identity is available immediately, with nothing for them to type or log into.

Can Suriya message only the customers I actually want to reach?

That's the goal — Maya's precision re-engagement is being built to message a specific list (for example, everyone who bought last month but hasn't returned) rather than blasting your whole follower list, even for shops with a small following. It's on our near-term roadmap, not shipped yet.

Does Suriya also handle chats from Shopee or Facebook?

Not yet — Suriya is LINE-first by design, so we can build the deepest identity, storefront, and campaign features on one channel before spreading thin across many. Omnichannel inbox is a real gap for shops that also live on Shopee/Facebook; if that's you, tools built for multi-channel inboxes may suit you better today.

Give your LINE OA an AI manager

Connect in 2 minutes. Maya starts working immediately.
Connect LINE OA free →

Available on all Suriya plans · Full control always